“Hitting the Sweet Spot with Etsy’s Most Relevant Search”
- tag are the most important part of your listending
- the first tag determines the category
- title can be catchy and cute but the most important part is for it to be descriptive
“Optimizing your Etsy Shop for Search Engines”
- changed site so that the shop’s home page now shows at the top of the Etsy website
- For handmade items – "Handmade [Category] on Etsy - [Item Title] by [username]"
- For vintage items – "Vintage on Etsy - [Item Title] by [username]"
- For supplies – "Craft Supplies on Etsy - [Item Title] by [username]"
“Tags, Titles, Descriptions, and Most Relevant Search”
- items title should be 3 to 7 words
- 1 tag is the category the 2nd is the subcategory
- always use all 14 tags
- only the first 160 characters show up on Google search, so put the most important information first
“Writing for an Online Audience: How- To”
- when it come to headlines and titles: shorter is better, use words that pop, assign attributes and work a rhyme
- KISS – keep it simple and short
- break up text so its not just one big block of words
- when naming your store, 1st search and make sure there isn’t one currently open with a similar name or look
- don’t use numbers in your name
- use uppercase letters when dealing with a name that is more than 1 word
- don’t stress about it
- list often and space it out
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